Servers Tech Blog

Bloom Energy today is breaking ground on a ctory in Newark, Del., to build its Bloom Energy Servers, or Bloom Boxes, which produce electricity from natural gas or biogas.

Sridhar also confirmed thatApples Maiden, N.C., data centerwill use Blooms fuel cells. The data center, now under construction, will have 4.8 megawatts worth of fuel cells powered by biogas. It is expected to be the largest corporate fuel cell installation.

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Bloom&39;s Energy Servers at eBay, which run on biogas. Apple plans to use Bloom Energy Severs at its North Carolina data center.

He said he expects rapid growth in fuel cells, but noted its a manucturing-based industry, so the adoption rate wont be the same as software or the Internet. We believe it will take off rapidly but we are building an industry and we need to understand it will be rapid for manucturing, he said.

Apple is an existing customer and they will use our fuel cells in their North Carolina data center, Sridhar said. CNET contacted Apple and will update the story with more information when its available.

Bloom Energy today opens a plant in Delaware to make its Bloom Boxcost of serverses, which will be used by the local utility and to power Apples North Carolina data center.

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Martin LaMonicaMartin LaMonica is a senior writer covering green tech and cutting-edge technologies. He joined CNET in 2002 to cover enterprise IT and Web development and was previously executive editor of IT publication InfoWorld.

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Sridhar to declined to say whether Bloom Energy, which was heavily hyped when itlaunched two years ago, has plans to go public or is profitable.

Generating power from a natural gas fuel cell reduces carbon emissions by about 40 percent to 50 percent compared to the U.S. grid, according to Bloom. It converts about 60 percent of the fuels energy into electricity and no energy is lost over transmission lines as happens with the grid, Sridhar said.

California-based Bloom Energy was attracted to Delaware in part by a renewable energy subsidy for fuel cells, which is expected to add about $1.35 a month to residential bills,according to reports. Local utility Delmarva Power also plans to purchase 30 megawatts of fuel cells which would be the largest purchase for a U.S. utility.

But most importantly, they are buying it for reliability because its on site, Sridhar said. Its not just the electrons, they are buying a reliable and clean solution.

The cost of power from fuel cells is roughly the same as the grid in some locations and the payback on a purchase in those places is three to five years. Most of Bloom Energys customers have been in California, which offers a subsidy for fuel cell power generation. Fuel cell power costs also benefit from plummeting natural gas prices in the U.S.

The cility, which was a former Chrysler plant, will have the capacity to turn out 1,000 Bloom Boxes a year, Bloom Energy CEO K.R. Sridhar said in an interview with CNET. Each fuel cell, which is the size of few refrigerators, can generate 100 kilowatts of electric power.

Utilities can add fuel cells to beef up the grid infrastructure in places of growing electricity need without having to build new transmission lines, Sridhar said.

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On the day Bloom Energy officially opened shop on the East Coast, the companys CEO confirmed Bloom will supply fuel cells to Apples North Carolina data center.

Keep up-to-date on cutting-edge research and whats new in a wide range of areas, from robotics, space ventures, nanotechnology, and general science, to automobile design and solar energy.

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A fuel cell converts the energy in natural gas, or biogas, into electricity in a chemical reaction that gives off almost no air pollutants. Biogas contains methane from the decomposing organic matter. It can be captured from landfills and dairy or pig rms.

But the bulk of the companys customers are corporations, such as Apple, which Sridhar expects to be the case going forward.

There also is potential for another $7.7 million in savings to be generated over the next five years if the IRS virtualizes all its servers, and the report recommended that the IRS do so.

While the IRS completed its virtualization program on time and within budget, it currently has no plans to virtualize additional servers. The agency said there are about 650 servers in field locations that could be decommissioned and made virtual.

The virtualized servers help lower operational costs through standardization, by it easier to load or remove a server from the operating environment, the report said. The virtual servers also reduce hardware downtime, provide automatic load balancing and allows for movement of data before a system ilure. The IRS has realized those data loss prevention benefits on two separate occasions since the virtualization, the report added.

The IG recommended that the IRS Chief Technology Officer identify servers currently located in field offices that could be virtualized, and create a plan to virtualize those servers. IRS management agreed to both recommendations.

Theconversion of physical servers to virtual servers helpsreduce energy and server replacement costs and improve operational efficiency, the inspector general wrote in the report. Its also resulted in millions of dollars in savings as power use has dropped and the cost for the necessary hardware has llen.

Server virtualization is a technology that allows a several virtual servers to run on one physical host. The technology is said to improve hardware utilization, save on electricity, and reduce server replacement costs.

In this webcast, a government IT expert will explore the top considerations, operational requirements and policy challenges inherent to integrating new and legacy applications in the cloud. You will explore the pros and cons of adopting cost of serversInspector Generala public vs. private cloud model based on your specific security and operational requirements, as well as how you can fully leverage your cloud investment to achieve efficiency,深圳学生网. collaboration and transparency needs.

An additional $1.3 million in annual savings is expected to accrue starting in fiscal 2013, as a result of reduced electricity needs, stated the May 7 report from the Treasury Inspector General for Tax Administration.

Successfully virtualizing some of its servers helped the Internal Revenue Service save$10.2 million in equipment costs over two years, according to a newreportfrom the agencys watchdog.

The inspector general is recommending that the IRS take advantage of full virtualization.

Alice Lipowicz is a staff writer covering government 2.0, homeland security and other IT policies for Federal Computer Week. Follow her on Twitter:@AliceLipowicz.

Please post your comments here. Comments are moderated, so they may not appear immediately after submitting. We will not post ccost of serversomments that we consider abusive or off-topic.

By virtualizing these remaining servers, the IRS could realize additional savings of approximately $7.73 million, J. Russell George, Treasury inspector general for tax administration, said in a statement. Aside from the cost savings to taxpayers, these actions could help the IRS meet Federal Data Center Consolidation Initiative goals, he added.

By October 2011, the project team had established a virtual server environment, with approximately 1,800 virtual servers running on 234 physical host servers at 13 data centers. Another 1,500 servers are expected to be virtualized by the end of fiscal 2012.

About the Author

The IRS teamed up with the Hewlett-Packard Co. to develop the consolidation and server virtualization program, with installation beginning in 2009.

One final note: This license is good for a year of updates, support, real-time spam blocking, etc. After it expires, itll cost $19.95 per year to renew.

Bonus deal:While supplies last, Frys has the refurbishedLenovo IdeaPad K1 32GB 10-inch tablet for $249.99, plus $8.99 for shipping. The K1 runsAndroidHoneycomb 3.2 and comes with a 90-day warranty. Thats the lowest price Ive seen on 10-inchtabletwith 32GB of storage.

You can find more deals and bargains onCNET Marketplace.

MailWasher Pro 2012.

When you click the big, green Get It For Free button,考研论坛. youll be directed to a short Firetrust form. After supplying your name and e-mail address, youll be able to download the software.This is the trial version. Youll need to register it (unlock the full version) using the code you receive separately via e-mail.

Rick BroidaRick Broida, a technology writer for more than 20 years, is the author of more than a dozen books. In addition to writing CNETs The Cheapskate blog, he contributes to CNETsiPhone Atlas. Rick is a member of the CNET Blog Network and is not an employee of CBS Interactive. Deals found on The Cheapskate are subject to availability, expiration, and other terms determined by sellers.

The best things in tech are cheap. The Cheapskate scours the Web for great deals on PCs, phones, gadgets, and all the other tech stuff that makes life worth living. Send your own cheapskate tips tothecheapskate@gmail.com. Rick is a member of the CNET Blog Network and is not an employee of CNET.Disclosure. Deals found on The Cheapskate are subject to availability, expiration, and other terms determined by sellers.

This Windows utility normally sells for $29.95. It works with all mail systems and supports an unlimited number of accounts.

Today only, BitsDuJour is offeringFiretrust MailWasher Pro 2012 (Windows) anti-spam software for free. Thats for a three-PC license, which regularly costs $29.95.

CNET hasnt reviewed MailWasher Pro 2012, butnearly 200 users rated it four stars out of fiveon average. If youre sick of spam, this is definitely worth a look.

The software relies not only on its own anti-spam database and algorithms, but also a crowd-sourced system of flagged messages. You can set up blacklists and whitelists, create custom filters, and so on.

My preferred solution is to route my domains mail through Gmail, which offers excellent spam filtering. But that wont work for everyone. If you feel like youre losing the war on spam, consider another solution.

Get MailWasher Pro 2012 anti-spam software for fre? cost of servers,

Curious about what exactly The Cheapskate does and how it works?Read our FAQ.

Sick of spam? For many users its the bane of the e-mail experience, a time-sucking hassle thats also a major security risk: spam leaves the door wide open for viruses, phishing, and other threats.

Unlike some spam fighters, which filter out the junk after its been downloaded to your PC (and potentially wreaked some havoc), MailWashecost of serversr Pro intercepts mail from the server and gives you the chance to preview and wash it before it gets downloaded.

Oracle Announces StorageTek Tape Analytics — Info,Its also the latest sign that the company is not letting the storage platform, which it inherited when it acquired Sun,wither on the vine.Despite lingering worries, Oracle has continued to update the StorageTek line. In 2010, for example,Oracle added LTO-5 supportto its tape systems.

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The result, according to IDCs Research Director of Data Protection and Recovery, Robert Amatruda, is a simplified tape management platform that saves time and money. This proactive approach to tape management will ultimately lead to significant time and cost savings cost of serversfor storage administrators, he stated.

According to Oracle, the new software will proactively identify issues that can lead to data loss and serve up recommendations drawn from over 40 years of tape expertise. Additionally, said Oracle, the software allows IT staffers to quickly drill-down into detailed drive and media health specifics, allowing them to keep an eye on their tape infrastructures and assure the availability of data stored in their archives.

Developed to run on the companys StorageTek Modular Library Systems, the new StorageTek Tape Analytics software provides monitoring and performance metrics on tape libraries,免beian主机. drives and media. The goal — apart from single pane of glass management over vast tape deployments under — is to prevent problems before they arise.

Pedro Hernandez is a contributing editor atInternetNews.com, the news service of theIT Business Edge Network, the network for technology professionals. Previously, he served as a managing editor for the Internet.com network of IT-related websites and as the Green IT curator for GigaOM Pro. Follow him on Twitter@ecoINSITE.

This creates a more secure and responsive tape storage management environment, said Jason Hick, NERSC Storage Systems Group Lead at Lawrence Berkeley National Labs. StorageTek Tape Analytics gathers statistics outside the data path which is important for data security and eliminating impact on the tape system, he commented.

Oracle claims its StorageTek Tape AnalOracle Announces StorageTek Tape Analytics — Infoytics with a Sun Fire X2270 M2 server can improve efficiency at half the cost of a comparable IBM Crossroads ReadVerify Appliance.

Those cost savings are achieved, in part, because a single StorageTek Tape Analytics management server can provide a global view of an organizations tape storage infrastructure, including cloud deployments. Additional management servers and switches are not required at each library location, said Oracle, adding that costs remain contained as an organizations tape systems scale.

Today, the company takes aim at the IBM Crossroads ReadVerify Appliance.

Oracle today took the wraps offStorageTek Tape Analytics, new software that aims to give administrators a centralized tape storage management environment that warns of impending ilures and downtime.

Security also ctors into Oracles quest to one-up IBM and Crossroads Systems on tape management. In its announcement, Oracle singled out StorageTek Tape Analytics ability to gather management and health data directly from tape libraries rather than intruding on data paths.

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AOL has been in competition to save energy and introduce more efficient IT solutions.Uptime Institute, the sponsor of the race, has announced that AOL the winner, followed by NBC Universal, in the contest. The point of the competition was to illustrate the high cost of using outdated equipment and employing old shioned solutions.

Starting March 29th 2012 AOL CEO Tim Armstrong begins a new four year contract. Approved on the 28th by the compensation committee, Armstrong will be entitled to a $1 million annual salary plus bonus…

With Microsoft recently acquiring about 800 of AOLs patents, it has been speculated that the software giant might have just upped its ante against Google Maps. The $1. 056 billion deal also got Micr…

The Uptime Institute commented on the power and value of the contest:

They saved $1.65 million in energy costs, $2.2 million in operating system licensing, $62,000 in maintenance costs, and generated over a million in scrap and recycling returns. Overall, they saved about $5 million.

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On the Web, search is king. Even though a new Google Consumer Survey found that only 1 in 5 Americans knowAOL Cuts Costs by Unplugging Serverss what SEO is, just about everybody in the Web content industry not only knows about search e…

AOL has decided to sell over 800 patents to Microsoft in a $1. 1 million deal. Part of the deal includes non-exclusive rights to over 300 other advertising and technology patents as well. There …

The contest ended on February 1st this year, but it took time to review the evidence and announce the results.

Take a look at the Video AOL put together to celebrate their win:

&8220;Decommissioning a single 1U rack server can result in $500 per year in energy savings, an additional $500 in operating system licenses, and $1,500 in hardware maintenance costs. Thats not chump change.&8221;

AOL Cuts Costs by Unplugging Servers,In their efforts to compete,AOL shut down 9,484 servers throughout last year.Many contestants moved information to cloud solutions, switched to more efficient servers 荔园晨风, and sent outdated equipment to the scrap and recycling piles. Overall though, it was the decommission of over a quarter of their servers that won AOL the prize.

Online Courses

). Then, if you change your email provider, Ill just change the forwarding address. Youll instantly get all that mail sent to

Location-aware infrastructure technology- Introduced under the rather opaque term &038;8220;3D Sea of Sensors&8221; (the sensors are not particularly 3D and there is no obvious &038;8220;sea&8221;), HP has introduced some extremely powerful infrastructure management capabilities that provide immediate benefit and can also work as part of a comprehensive DCIM solution. The constituent parts included location-aware racks and servers, intelligent PDUs, and rack-level power capping. Combined with other unspecified tools these are the core capabilities to implement comprehensive intelligent power and cooling management, visualisation, and workload-aware scheduling. Note that in order to fully utilise these capabilities you have to buy into a complete HP infrastructure stack of racks, and PDUs and their associated software, as well as the servers themselves. Looking into my crystal ball, it&038;8217;s pretty obvious that HP has serious designs on the DCIM space, and current vendors with whom it is in &038;8220;co-opetition&8221; should be looking over their shoulders.

, hasidic@storydynamics.com, etc. Those are aliases that go automatically to doug@storydynamics.com &8211; the only difference is that I can see which address someone wrote to, and know where they got my name. I can create a different alias for each ad or flier, if I want to track the effectiveness of my advertising!Tired of spam coming from listserv addresses? I have an additional mailbox for the address I use on most listserv discussions,

Rachel Hedman: out the other name for this same site:

When I told someone &8211; who rents web space for a living &8211; that I was going to charge only $13.95 for this service ($18.95 for EWUS), he said, Youre crazy! You could charge much more than that. Please dont make my prices look bad.Its true that since then, there have grown up a number of budget servers that are even cheaper. What I offer that they dont is my ability to "speak storyteller" or, more generally, to "speak non-techie." In other words, I dont make you learn a lot of web-programmer jargon just to get a website up; I explain things to you in ordinary language and will continue to do so until you feel comfortable!I maintain a professional server, with all the latest in security and reliability. I also have a small stable of professional helpers who can usually turn around any problem in 24 hours or less.To be sure Im not swamped with more website work than I can handle, I take a very select number of website clients at any one time. You could be one of them &8211; and you could have a web presence that will help attract the right people to you &8211; the people who are truly interested incost of servers what you have to offer.I like to consider my decisions carefully. But this area is one where the dangers of waiting may be big:

Performing

as my main email address. I set it up as my main mailbox, which I check through my Earthlink dial-up account. I have several other addresses that I always want to read:

Smart Storage- More of a roadmap than a single product,Smart Storagestarts with the introduction of Advanced Data Mirroring, a triple-redundant striping technology that provides a claimed 1000X (I have no way to verify this number, but logic says that three stripes will be much more reliable than two by a large margin if you replace the iled disk promptly). Also announced were intelligent flash caching for improved performance and a combination of ster memory and PCIe 3 I/O.

cost of servers Low-Cost Professional Web Server,The Soul of Hope

Performances

Unlimited free parking.

Michael McCarty: out the other names for this same site: and

One dividing line between serious web sites and amateur ones is yourdomain name. Serious businesses generally have aweb addresslike This way, users can remember your web address more easily. They can type it in easily &8211; no more hunting for the ~ key or having to type correctly a long string of meaningless letters.Plus, it just looksmore professionalto have your own server. My first web address was Now, people can just go to the cost formonthly server chargescan be pretty high. When I first got my own website, I was paying $30 a month &8211; a good deal then for a full-strength virtual domain. But now Ive upped the ante &8211; and that could be good news for you.You see, I have so many domains that I have leasedmy own web server. That means I pay a much higher monthly fee &8211; but I can have as many domains as I want. (Well, I pay a few dollars extra for each additional one.).At that time, I offered 10 people a chance at sub-leases to defray my costs. Now, Im upgrading to a bigger, more powerful server. So, from time to time (when Im willing to take time away from my storytelling work to form relationships with new web-hosting customers) I am offering a great deal to limited numbers of subscribers to my newsletter:

Finding &038; Creating

SERVICES

Last week HP revealed its next turn of the great wheel for servers with theannouncement of its Gen8 mily of servers. Interestingly, since the announcement was ahead of Intel&038;8217;s official announcement of the supporting E5 serveHP announces Gen8 servers &8211; Focus on Opex and impr cost of serversr CPUs, HP had absolutely nothing to say about the CPUs or performance of these systems. But even if the CPU information had been available, it would have been a sideshow to the main thrust of the Gen8 launch &8211; improving the overall TCO (particularly Opex) of servers by them more automated, more manageable and easier to remediate when there is a problem, along with enhancements to storage, data centre infrastructure management (DCIM) capabilities, and a fundamental change in the way that services and support are delivered.

You see, you can have me set the email on your new, permanent mailbox toforward automaticallyto your current email address (e.g.,

Workshops

Rabbi Stephen Vale: out the other name for this same site:

Ill set up your domain name registration for you. And I wont use one of the $35 registrars &8211; Ill use the same $9.20 per year registrar that I use for my own domain names. You pay the $9.20, but I do the labor, free.And, if your domain name is currently registered with one of the expensive, $35-a-year places, Illtransferit to one that charges the same $9.20 per year for transfers!Finally, unlike most web servers youll find, you payno set-up feesto establish this account.

You have the option to have me install the Easy Web Update System—Professional Version on your site. This solves one of the largest problems of web sites: how do you keep them up to date? To be sure, you can hire a web designer or learn to use Front Page or Dreamweaver software—at substantial expense in both money and time. But theEWUS-Pro™ systemlets you update the text of your pages from any web browser, 24/7, from any web-connected computer in the world. You can even add a diary page (better known as a weblog or "blog"). (EWUS™ sites pay a higher monthly rate, due to the extra demands on the server.)

This new server runs on Linux, which is an open-source platform. This is great news for all those who want interactivity on our web sites without paying for expensive Windows-based software. Almost everything you could want your web site to do is available through free or low-cost software.

My net take is that this is a significantly more important announcement than the last several from HP or any other mainstream server vendor, and it sets a high bar for competitors. In the coming month or two we can expect other competitive announcements, and I think that some pieces of hardware such as PCIe-3, improved memory reliability and performance, and increased integration of flash memory into storage, will be replicated wholly or in part by competitors. What will probably set HP apart is the cumulative impact of their intelligent provisioning, diagnostics and update capabilities, along with the potentials of their service portal and associated services.

Prof. Development

ByRichard Fichera

Other Services

CGI scripts, PHP, and MySQL are pieces of the software puzzle that let you add interactivity to your web site, if you want to. Guest books, bulletin boards, chat rooms, password-protected areas of your web site, even shopping carts. And all these are available in free and low-cost versions!

Domain names are going at the rate of thousands per day! When Jay OCallahan looked for ocallahan.com, it was available. But now, of course, anyone else named OCallahan is too late! Believe me, its no fun to realize that someone else registered your business name or even your own full name a few weeks or months before you did&8230;and now its gone forever.

Well, thereisa limit &8211; but no one is likely to reach it. If you need hundreds of times more space than an ordinary web site, let me know and well work something out.

Workshp In a Box

For HP customers this is unmitigated good news. For competitors it is a challenge, and we anxiously await their responses. Any HP customers are welcome to weigh in on their impressions of these announcements.

Powerful, inexpensive Linux software.

Education

The Storytelling in Organizations Special Interest Group (of the National Storytelling Network):

Smart Storage- More of a roadmap than a single product,Smart Storagestarts with the introduction of Advanced Data Mirroring, a triple-redundant striping technology that provides a claimed 1000X (I have no way to verify this number, but logic says that three stripes will be much more reliable than two by a large margin if you replace the iled disk promptly). Also announced were intelligent flash caching for improved performance and a combination of ster memory and PCIe 3 I/O.

A web server that allowsinteractivity- especially, a way to let people easily contact you once theyve been to your site.

. That way, I can check my important, personal email (to doug) without even getting my bulk email (to coach). And if too many spammers get my coach address, I can delete that mailbox and start a new one &8211; with a fresh address.Of course, I could also have all my email from

Unlimited mailboxesYour own mailbox is something that many folks with pseudo virtual domains cant have. (Many low-priced web servers only offer that limited form of site.) This feature is practically worth the price of your web server, all by itself. It means that you have apermanent email address. No more missing email inquiries because your email company went belly-up or got too expensive &82cost of servers11; or just because you moved! No more having to reprint brochures, stationery, and business cards because your email address changes!

Here are some of the sites currently on my server. Several of them have theEWUS-Pro™ system, allowing their owners to update them at will—but you cant tell by looking at their websites. Onlytheyknow that they can change their own sites whenever they want, as often as they want, without coding and without having to pay for (or wait for) a professional coder:

hoverMpuTopheight:18width:340padding: 2px 10px 0;position:fixed;left:70bottom: 33display:none;background:8AC1DF url( repeat-x 0 top;border-top: 1px solid 2e88bb;border-left: 1px solid 2e88bb;border-right: 1px solid 2e88bb;border-radius:10px 10px 0 0;-moz-border-radius:10px 10px 0 0;box-shadow:0 0 10px 9bd1ef;-moz-box-shadow:0 0 10px 9bd1ef;-webkit-box-shadow:0 0 10px 9bd1ef;cursor:pointer;color:000;font-size:12hoverMpuTop spanfloat:right;color:005689;font-style:italichoverMpuTop img.hoverArrowmargin:4px 0 4px 5float:right;border-spacing:0hoverMpuheight:310width:338margin:5px auto 0;background-color:8AC1DFbottomBartext-align:center;min-width:1080width: 95%;padding:2margin:0 autobottomBar bottomBarClosefloat:left;cursor:pointer;width:25bottomBarOpenpadding:2px 5cursor:pointerbottomBar,bottomBarOpenposition: fixed;bottom: 0left:2.5%;z-index:9999;padding-bottom:5height:26line-height:26display:none;background:C9C9C9 url( repeat-x 0 0;border-radius:10px 10px 0 0;-moz-border-radius:10px 10px 0 0;box-shadow:0 0 10px 000;-moz-box-shadow:0 0 10px 000;-webkit-box-shadow:0 0 10px 000;color:000000bottomBar a,bottomBarOpen acolor:000000.twitter-follow-button, .twitter-share-buttonmargin:0 0 -5px 0.fb_iframe_widget span iframemargin-bottom:-2.fb_ltrwidth:80px !important.fb_sharebackground-color:ECEEF5;border:1px solid CAD4E7;border-radius:3px 3px 3px 3margin:0 0 0 0.fb_share:hoverborder:1px solid 9DACCE.fb_share_linkpadding:0 0 0 20background:url( no-repeat scroll 2px -48px transparent;color:3B5998;font-size:11text-decoration:nonegooglePlusWrapperposition:relative;display:inline-block;top:5left:20subscribeLink:hovertext-decoration:nonebottomBarSearchFormID, bottomBarSearchFormID divdisplay:inlinebottomBarSearchFormID searchTermFormFieldContainer span background: url( no-repeat scroll left center transparent; width: 270 padding:2px 4bottomBarSearchFormID input.formsubmitbackground: none repeat scroll 0 0 transparent;border: medium none;margin-left: -25width: 25bottomBarSearchFormID input.formtext border: medium none;color: 999999;padding-left: 5padding-right:13width: 240background:none;font-size:13bottomBar .inputWrapperfloat:none

cost of servers?,Books

automatically forwarded to my Earthlink address. You can have me customize thiscost of servers? system any way you want &8211; or ignore it and never use it. It comes free with your use of my server!

PUBLICATIONS

HP announces Gen8 servers &8211; Focus on Opex and impr cost of servers,

Insight Online- This was in many ways the most significant piece part of the announcement, comprising as it does a complete online portal for the delivery (&038;8220;cloud-based&8221; of course as is everything from Kleenex to tractor parts) of diagnostic, maintenance and other services to HP customers. These services include reactive diagnostic and remediation as well as an escalating menu of proactive services and additional operational assistance, and the portal serves as a central integrator of all information about a given asset, including lifecycle and contractual details as well as technical information. HP makes claims that this cility will reduce time to problem resolution by up to two-thirds and improve first-call resolution rates. Obviously it is impossible to judge the real operational quality of a complex service like this from a presentation and staged demo, but on the ce of it, HP has really moved the needle in terms of service delivery with this capability.

Insight Online- This was in many ways the most significant piece part of the announcement, comprising as it does a complete online portal for the delivery (&038;8220;cloud-based&8221; of course as is everything from Kleenex to tractor parts) of diagnostic, maintenance and other services to HP customers. These services include reactive diagnostic and remediation as well as an escalating menu of proactive services and additional operational assistance, and the portal serves as a central integrator of all information about a given asset, including lifecycle and contractual details as well as technical information. HP makes claims that this cility will reduce time to problem resolution by up to two-thirds and improve first-call resolution rates. Obviously it is impossible to judge the real operational quality of a complex service like this from a presentation and staged demo, but on the ce of it, HP has really moved the needle in terms of service delivery with this capability.

Ideally, you will also have the ability toupdate your siteeasily and regularly. Please read about the Ecost of servers Low-Cost Professional Web Serverasy Web Update System™, below.

But the most valuable ability may be this: Youll also be able toread your email on the web, if you want. Youll be able to read your email from someone elses computer. Youll have a special web address and password to go to, where youll see all your email messages. Youll be able to send new mail from there, reply, etc.! In ct, you will be able to have email &8211; with your own domain name and your own personalized email addresses &8211; without even owning your own computer!How is this different from an address at Yahoo or Hotmail? Those sites force you to advertise for them (thats how they can afford to be free). In particular, they force you to use your Yahoo or Hotmail address as your return address. But withthisweb-based email, your email will comefrom your own domain: e.g., "

A true virtual domain account.

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Enter your first name and email address for thismonthly newsletter, plus occasional updates and announcements. (Your email address will not be given to others.)First name:

Your next step:To order online, visit the catalog page forweb hostingor for theEasy Web Update System.Having spoken of urgency, I have to apologize: unless youre responding to a "Subscriber Only Offer," Imay not betaking on any new web hosting clients at this time. If youre not sure, check thecatalog listings of web tools, or email me at

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". This creates a very professional impression and makes your email addresseasy for others to remember. Further, since youownyour domain, you dont have to worry that the address you want is taken by someone else; say goodbye to addresses like "

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"!Warning: Thefree email serviceslike yahoo.com or hotmail.com have two hidden drawbacks, besides being less professional. (After all, what kind of a business uses a Hotmail return address?) 1. They offer you a relatively small mailbox, which tends to fill up easily; then your mail bounces. Who needs that? One bounced email from a potential customer could cost you hundreds of dollars in lost income. 2. Because of 1, many sites wont accept them for newsletters or purchases. The permanent email address you get with an account on my server, on the other hand, is professional,. reliable, and honored everywhere.

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Location-aware infrastructure technology- Introduced under the rather opaque term &038;8220;3D Sea of Sensors&8221; (the sensors are not particularly 3D and there is no obvious &038;8220;sea&8221;), HP has introduced some extremely powerful infrastructure management capabilities that provide immediate benefit and can also work as part of a comprehensive DCIM solution. The constituent parts included location-aware racks and servers, intelligent PDUs, and rack-level power capping. Combined with other unspecified tools these are the core capabilities to implement comprehensive intelligent power and cooling management, visualisation, and workload-aware scheduling. Note that in order to fully utilise these capabilities you have to buy into a complete HP infrastructure stack of racks, and PDUs and their associated software, as well as the servers themselves. Looking into my crystal ball, it&038;8217;s pretty obvious that HP has serious designs on the DCIM space, and current vendors with whom it is in &038;8220;co-opetition&8221; should be looking over their shoulders.

This is one of the most important features! It means you can have me create instant email addresses that are automatically forwarded to your regular address. You can track which leads come from your business card address (e.g.,

Onboard automation- A suite of capabilities and tools that provide improved agentless local intelligence to allow quicker and lower labour cost provisioning, including ster boot cycles, &038;8220;one click&8221; firmware updates of single or multiple systems, intelligent and greatly improved boot-time diagnostics and run-time diagnostics. This is apparently implemented by more powerful onboard management controllers and pre-provisioning a lot of software on built-in flash memory which is us

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The YES! Alliance (Youth Special Interest Group of the National Storytelling Network):

My net take is that this is a significantly more important announcement than the last several from HP or any other mainstream server vendor, and it sets a high bar for competitors. In the coming month or two we can expect other competitive announcements, and I think that some pieces of hardware such as PCIe-3, improved memory reliability and performance,beian. and increased integration of flash memory into storage, will be replicated wholly or in part by competitors. What will probably set HP apart is the cumulative impact of their intelligent provisioning, diagnostics and update capabilities, along with the potentials of their service portal and associated services.

You can have other domain names (you still have to pay the yearly registration fee for each one, of course) that point to your virtual domain. For example, I have also registered douglipman.com and have parked it pointing to my storydynamics site. If people type in douglipman.com, they get to my same site &8211; and suddenly, my site seems to be douglipman.com throughout. Try it:

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), etc. And the email messages themselves will come to your regular address &8211; no bother to you, at all!Heres how I use my email mailboxes: I use

Story In Society

Voice-Care Kit

Integrationbetween email and web. (These two electronic media work much better when your emails help people reach your website, and when people can use your website to give you their email addresses.

With a little more granularity, the major components of the Gen8 server technology announcement included:

Unlimited FTP access.

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Onboard automation- A suite of capabilities and tools that provide improved agentless local intelligence to allow quicker and lower labour cost provisioning, including ster boot cycles, &038;8220;one click&8221; firmware updates of single or multiple systems, intelligent and greatly improved boot-time diagnostics and run-time diagnostics. This is apparently implemented by more powerful onboard management controllers and pre-provisioning a lot of software on built-in flash memory which is used by the onboard controller. HP claims that the combination of these tools can increase operator productivity by up to 65%. One of the eye-catching featuresis an iPhone appthat will scan a code printed on the server and go back through the Insight Management Environment stack and trigger the appropriate script to provision the server.

Easy Web Update System—Professional ™(EWUS-Pro™) option.

With a little more granularity, the major components of the Gen8 server technology announcement included:

CGI script capability. PHP and MySQL.

For storytellers &8211; and everybody else, these days &8211; a web site is an essential way to get your message out &8211; at an unbelievably low price. After all, how many brochures can you print and mail for $13.95-18.95?Having a web site, though, isnt the whole battle. Your web site needs to get your message across to interested folks. In particular 域名注册, if you are trying to advertise your storytelling services and products, you need at least three things—and, ideally, a fourth:

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You can upload your files to your own web site. Once you learn the commands and passwords, youll have 24/7 access to your site. Update. Change. Experiment. Add. You wont have to wait weeks for someone else to change a few words or correct a typo!

Lyn Ford: out the other name for this same site:

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You also have the option of an easy-to-use, powerful, spam and virus filtering service.Click herefor more details.

Forrester Research is a technology and market research company that provides pragmatic advice to global leaders in business and technology.

Ill host your web site for $13.95 per month for a regular site. (My "Easy Web Update System" puts additional demands on server resources and costs $18.95 per month). This is not a basic site.Everything you need is included. There are no hidden fees, and I have no interestin upselling youto a more expensive service. Right out of the box, Im throwing in all the diskspace you are ever likely to need, all the data transfer you are likely to everuse, unlimited FTP access, unlimited email aliases, a permanent email addressthat will work with your existing email account, access to this email via anyweb browser &8211; on and on.You will haveALL the capabilitiesthat I have at my own sites. (Except a secure server, of course &8211; you can have one, but it costs extra. Secure servers, if you dont know, host order forms for online credit-card transactions.)

Last week HP revealed its next turn of the great wheel for servers with theannouncement of its Gen8 mily of servers. Interestingly, since the announcement was ahead of Intel&038;8217;s official announcement of the supporting E5 server CPUs, HP had absolutely nothing to say about the CPUs or performance of these systems. But even if the CPU information had been available, it would have been a sideshow to the main thrust of the Gen8 launch &8211; improving the overall TCO (particularly Opex) of servers by them more automated, more manageable and easier to remediate when there is a problem, along with enhancements to storage, data centre infrastructure management (DCIM) capabilities, and a fundamental change in the way that services and support are delivered.

A strategic move to the cloud is often driven by two or three key considerations, most often, these …

Recently, HP launched a cloud computing finance initiative in an attempt to get more small and medium-sized enterprises to adopt the technology. The programme offers a number of payment plans that help reduce the initial capital burden ofcloud infrastructure deployment.

Virtualisation has become a de cto standard in larger data centres, particularly as they seek bene …

Server Virtualization is not a monolithic approach there are a few different ways of going about i ..HP vies to cut energy consumption and cost of serv.

HP vies to cut energy consumption and cost of serv,Paul Santeler, vice president and general manager of the Hyperscale Business Unit in HPs Industry Standard Servers and Software department, said: Companies with hyperscale environments are cing a crisis in capacity that requires a fundamental change at the architectural level. He added that HP has a proven track record in cutting-edge market transitions and suggested that this move would help the firm stay ahead of the technology curve.

Please give your friends email address only if you are confident they will welcome this communication. Details provided will be used solely for this purpose

As cloud computing continues its swift transition from slightly nebulous industry catchphrase to rea …

Compliance of any sort tends to send CIOs shaking in their boots, and CFOs reaching for the corporat …

Members of management often have concerns when ced with the adoption of a cloud computing model fo …

No technological concept has elicited more confusion and marketing hype than the cloud. The confus …

It should come as no surprise that it is possible to have a private cloud within a public cloud infr …

Public sector organisations, particularly at the local council level, are being increasingly squeeze …

To help understand what makes up the Cloud, Microsofts Darryl Chantry in an article entitled Mappin …

A decision to move to the cloud is often described incorrectly, as an enterprise often makes that decision strategically on a case-by-case basis. Th …

IT Infrastructure for Mid-Sized Organisations- This complimentary research is based on a workshop that reviews what matters and what doesnt to non-enterprise companies, as they look at moving their IT Infrastructures forward.Learn more >>

With cloud adoption rapidly accelerating, todays IT leaders must learn to execute dramatic shifts i …

An introduction to becoming PCI DSS Compliant – essential for any organisation handling card payments

The mortgage and lending industry has ced major challenges over the past decade, not the least of …

Purveyors of information technology 深圳学生社区, particularly nimble start-ups created by still-idealistic innov …

Questions of whether to outsource or in-source data centre services are today heavily influenced by …

At the core of the movement will be low-energy server technology and a renewed focus on hyperscale computing environments that will be able to serve up on-demand computing at a much lower cost. HP hopes it will be able to cut businesses energy consumption by up to 89 per cent and reduce the amount of space they need for infrastructure by 94 per cent.

What could happen is that accountancy departments will take a closer look at how IT departments are spending time and money and assess whether theyre getting value. Some will, most wont – its something that will just be too hard for lots of them

Email:maxwell_cooter@cloudpro.co.uk

cost of servers Not a nation of shopkeepers but a nation of server,Well, actually thats not a ir question as theres nothing in theRackspace survey on server managementto suggest that server hugging is a British national characteristic on a par with morris dancing and cornish pasties. In ct, managers in Blighty are r less likely to be running into capacity problems than their counterparts in the US – but theyre still spending an inordinate amount of time fire-fighting.

While this approach doesnt work as an economic measure, theres clearly a psychological barrier to overcome. The Rackspace survey shows how the desire to own everything isdeeply ingrained into corporate culture. Earlier this week, I was speaking to a friend of mine whod flown across the Atlantic to fix something in the corporate infrastructure – nice for his Air Miles: not so good for the bottom line.

Max is the editor of Cloud Pro. Hes seen profound changes to the IT landscape over his 20 years as a journalist, but believes cloud computing could be the biggest of them all. Hes determined to make Cloud Pro a contributor to the debate.

They will no doubt point to the evidence that things are getting better. The Rackspace research suggests that IT managers are only spending half their time troubleshooting, compared to 56 percent three years ago. But, as Rackspace points out, that still mcost of servers Not a nation of shopkeepers but a nation of servereans that IT departments are spending an estimated 912 hours a year doing nothing but servicing servers (and that doesnt count the time carrying out mundane tasks like software upgrades, patches etc)

But its clear that there are still too many organisations who tied to the notion of running their own servers and putting up with the hassles that entails. Its an approach that sits oddly with the idea that IT departments are being pressurised to cut costs. Lets save money by buying more servers than we actually need and employ extra people to look after them – how does that work as a cost-cutting measure?

Why are we still a nation of server huggers? Thats the question thrown by the Rackspace survey on IT department working practices.

Im not sure how this is going to change.

What ought to happen is that IT managers should keep track of all the time spent in maintaining servers and IT infrastructure and cost it (as well as keeping tabs on their overspend). But they wont because theycost of serversd be admitting to their own errors.

Im sure that when Rackspace carry out another survey in a couple of years,校园微博. well see a further reduction in time spent fire-fighting but there will still be countless hours spent troubleshooting – therell be a bit of hand-wringing and most companies will carry on the same way. And so on.

What will happen is that things will carry on much as before: some IT departments (under pressure from above) will change; some IT managers will be more forward thinking than others and instigate change – the majority will carry on as before.

Man charged with trying to steal Paul Allens identityA Pittsburgh man is accused of wire fraud after he allegedly manages to change the address to one of the Microsoft co-founders bank accounts.

Top 15 movies not out on Blu-rayOur list is starting to dwindle, but there are still some vorites that havent been released yet on Blu-ray.

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Technically Incorrect

I doubt Watson will have any interaction with patients. But if it did, what do you think its bedside manner would be like? And could you imagine a scenario in which Watson would be allowed to tell you that you have cancer?

Crave

The name says it all. Crave is our blog about gorgeous gadgets and other crushworthy stuff. If you would like to contact Crave with a tip or comment, please write to:crave@cnet.com

The capabilities are enormous,Larry Norton, deputy chief for breast cancer programs at Sloan-Kettering, told the Associated Press. And unlike my medical students, Watson doesnt forget anything.

Built as a collection of 90 IBM Power 750 servers, Watson can process the equivalent of 1 million books (some 200 million pages of data), analyze what it has looked at, and give precise answers — all in less than three seconds.

Following the systemsJeopardy winlast year, IBMinked a dealwith health insurer WellPoint to use Watson for suggestions about diagnoses and patient treatment. The companies said they aim for better patient care and lower costs.

The sound of crickets: VC offices on Y Combinator Demo DayOver the years, Paul Graham and his partners have graduated 384 companies from their influentiaCan IBMs Watson help cancer patients? cost of serversl incubator. Today, 65 new startups went on stage to vie for investors attention and dollars.

Watsons Jeopardy-winning AI skills will be put to use at a New York hospital to help diagnose and treat cancers.

Paging Dr. iPhone: ThermoDock takes your temperatureIs it hot in here, or is it just me? You can find the answer to that question with the iPhone ThermoDock.

If the collaboration proves successful, Watsons knowledge base could be used to help treat cancer around the world.

Tablet Prizefight: Transformer Prime vs. new iPadAsus Android 4.0 superslate gets matched up against Apples new eyeball-loving iPad. Who will win in this fight to the finish?

Poop-powered zoo cart a dung deal in DenverA gasification system is set to convert more than 90 percent of the Denver Zoos waste into energy that can, among other things, fuel a rickshaw.

Patients atMemorial Sloan-Kettering Cancer Centermay receive cancer diagnoses and treatment with the help of IBMs Watson supercomputer by the end of 2013.

Geek Gestalt

Watson would make diagnoses and suggest treatment approaches that take into account individual patient concerns, theAssociated Press reportedtoday.

Mobile

Fully Equipped

Crave

Using its natural-language processing powers, the artificial intelligence system will study textbooks, oncology studies, and medical records if patients give permission. An advisory panel will test its assessments of increasingly complicated cancer cases.

Tim HornyakCrave freelancer Tim Hornyak is the author of Loving the Machine: The Art and Science of Japanese Robots. He has been writing about Japanese culture and technology for a decade. Tim is a member of the CNET Blog Network and is not an employee of CBS Interactive.E-mail Tim.

Cutting Edge

Cutting Edge

Can IBMs Watson help cancer patients? cost of servers,

SolarCity crunches data for home efficiency loansBy offering financing and software-based energy assessments, SolarCity seeks to expand from solar to energy efficiency upgrades.

Of all those companies mentioned, Google gets the most praise for its handling of the 2010 disclosure of the attack on its network. Unprompted, the company was quick to notify the public and, for the most part, provided details about how the attack happened and what the threat risk was to its users. They communicated their thought process and actions pretty clearly, said Peterson. I would expect other companies to try to emulate that whenever possible.

Mobile

Ive been impressed with Heartland because on you could have said if anybody was going to get killed it would have been them because of the breach, Gunnar Peterson, a security architecture consultant at Arctec Group, said in a recent interview with CNET after he wrote about Heartland as a success storyon his blog. They got seriously hosed on their core line of business. It happened right in the heart of the financial crisis and recession, so people were running for the exits on any possible issue. And they fought back and saved their business.

Tablet Prizefight: Transformer Prime vs. new iPadAsus Android 4.0 superslate gets matched up against Apples new eyeball-loving iPad. Who will win in this fight to the finish?

Sony was the poster child this year of retail breaches, said Jon Gossels, chief executive of security consultancy System Experts. Ive got to believe that type of massive breach is going to shake some confidence and no amount of disclosure or communications can completely clear that. Theyll have to rebuild that confidence and let people know what changes theyve made operationally and technically to prevent that type of breach from occurring again.

We disclosed the situation very quickly, within hours of understanding that there could be customer risk, Fitzgerald said, adding that the company took great pains to communicate with customers and met with many of them personally. These things take time for the ctual information to come out. We are a year out and were still having a conversation about it.

Sonys stock has dropped from above $30 a share to $20 and itforecast last Maythat 2011 operating income in its video game division would significantly decrease as a result of breach-related costs and activities, including rebuilding its security infrastructure and offering identity-theft protection service to affected customers. However, the forecast for its financials overall, including all the other business units, was positive. This diversity of operations helps cushion the breach impact on Sony, whereas Heartland had only one line of business.

Man charged with trying to steal Paul Allens identityA Pittsburgh man is accused of wire fraud after he allegedly manages to change the address to one of the Microsoft co-founders bank accounts.

Technically Incorrect

Elinor Mills became scinated with hacker culture when she was sent to Las Vegas to cover DefCon in 1995. Since then, script kiddies have given way to cyber criminals targeting bank passwords, and privacy risks are everywhere, from Google to Facebook and the iPhone. InSecurity Complex keeps tabs on the flaws, the foibles, and the fixes.

Cutting Edge

The Heartland breach was a huge deal back then, butso many other breaches have occurredsince that the public may be a bit inured to them by now. With stolen credit card numbers, in particular, consumers are likely to be less concerned than when their their personal information like address and phone number are exposed because merchants end up eating the cost of fraud and not consumers.

Heartland Payment Systems CEO said at the timethat the breach had occurred in 2008, but had only been discovered in January 2009. According to theDataLossDB site, the Heartland breach involved 130 million credit and debit card numbers. The company was sued by shareholders, but thesuit was dismissed. Meanwhile, afterpleading guiltyto that hack as well as a slew of others, former government informant Albert Gonzalez is servinga 20-years prison sentence.

The sound of crickets: VC offices on Y Combinator Demo DayOver the years, Paul Graham and his partners have graduated 384 companies from their influential incubator. Today, 65 new startups went on stage to vie for investors attention and dollars.

In contrast, security experts complained that RSAs communications were vague and iled to provide enough detail for customers to effectively assess their risk when the firm announced its breach a year ago. Many RSA customers were unhappy with how they handled it, said Gossels. They were left for long periods of time not knowing how serious it was, what the implications were for them and whether RSA was going to replace the SecurID tokens that customers use to secure their networks.

But no company that suffers a breach should feel safe from either hackers or disgruntled customers, warns Martin of the Open Security Foundation. Companies cant take it for granted that they are just going to bounce back over time, he said. They may have to struggle and work harder to recoup earnings and restore brand image and customer trust.

Asked what lessons RSA learned from the incident 免beian主机, Brian Fitzgerald, RSA vice president of marketing, said: You cant communicate enough. We were very aggressive, but still there were people who would have loved to see us cost of servers Why data breach isnt a dirty word anymoredo more. Information sharing is hugely important. Everybody wanted to know about the attack on us and customers wanted to know how to defend themselves.

Crave

Maybe the average person in the U.S., after receiving at least one breach notification or more, maybe they are becoming numb to the whole experience, said Larry Ponemon, founder of the Ponemon Institute.Ponemon released a study this week with Symantecthat found that for the first time data breach costs have decreased and fewer customers are abandoning companies after a breach. Basically, we see a lot of people recognize that a data breach is bad, but it may not be directly harmful to them, Ponemon told CNET.

Contrary to popular belief, data breaches dont necessarily sink a company, studies and survivors indicate.

Greg Hoglund, CEO and co-founder of HBGary, said his company was diligent about communicating with customers after the attack last year. As a result, the firm didnt lose customers, he said.

The reason were struggling as an industry is that we cover up the ilures, said Adam Shostack,bloggerand co-author of The New School of Information Security. An awful lot of companies are getting breached but what do we know about those breaches?

Elinor MillsElinor Mills covers Internet security and privacy. She joined CNET News in 2005 after working as a foreign correspondent for Reuters in Portugal and writing for The Industry Standard, the IDG News Service, and the Associated Press.

Crave

Customers are forgiving

Top 15 movies not out on Blu-rayOur list is starting to dwindle, but there are still some vorites that havent been released yet on Blu-ray.

If you have e-mails stolen or a database compromised my advice is dont over react. Its not the end of the world, Hoglund said. It may take a year, but if you stay focused on your customer and use incident response best practices it wont destroy your company. Our company is living proof of that. We finished our year (with revenue) above the projected numbers. And now Ive successfully had my company acquired.

Paging Dr. iPhone: ThermoDock takes your temperatureIs it hot in here, or is it just me? You can find the answer to that question with the iPhone ThermoDock.

Three years ago one of the largest payment processors in the country reported that hackers had accessed its computer system, exposing millions of credit card numbers in what is believed to be the largest hacking-related security breach ever.

How many people after the Sony hack canceled theirPlayStationAccounts? said Martin. A few token ones did, but in the grand scheme it wasnt large numbers. Its a moral outrage, but in the end, consumer apathy and laziness wins out.

Heat shield is new tycost of serverspe of invisibility cloakFrench researchers say special coatings can isolate objects from heat or concentrate heat, similar to how waves are diffused for cloaking.

cost of servers Why data breach isnt a dirty word anymore,

One company that ultimately iled to survive its data breach is Dutch certificate authority DigiNotar. The firm closed its doors andfiled for bankruptcyafter an intruder was able to compromise its network and generate ke Secure Sockets Layer (SSL) certificates used by online sites to prove their authenticity. Hundreds of the fraudulent certificates were used to try to trickGoogle.com users in Iranand visitors to many other sites, includingMicrosoft, Skype, Twitter, Facebook, the CIA and M16. DigiNotar was criticized for lax security and iling to notify the public about the breach for several weeks. The compromise forced browser makers to blacklist the DigiNotar certificates and Microsoft and Adobe to issue security patches.

The attack spread to HBGary, a separate but related security firm, when hackers used Barrs log-in credentials to get into a Google e-mail server shared with HBGary. While it appears that HBGary Federal is now defunct (the domain is for sale), HBGary was recently bought by government contractor ManTech.

Why is that? Consumers are forgiving, said Wade Baker, director of risk intelligence at Verizon. Consumers will still shop at their vorite retailer and they wont change their bank, but business-to-business firms will choose a more secure partner.

Fitzgerald said the company didnt lose any big customers as a result of the breach and only had to replace tokens for a small percentage of the customer base, despite the ct that the stolen data was used on an attack on at least one company that has been publicly identified: Lockheed-Martin. Meanwhile, RSA took a $66 million charge due to token replacement and other breach-related costs.

Among the many other firms that have weathered breaches are data brokerChoicePointand payment processorPayChoice, as well asTJX, marketing outsourcerEpsilon, global intelligence firmStratforand VeriSign, whichburied the news in a filing with the U.S. Securities and Exchange Commissionand didnt make a public announcement. Not only is customer data at risk in breaches, but some firms lose valuable source code and other intellectual property, such as Google,RSAand Symantec. Symantecs case was interesting because the company first blamed a third-party for a breach that hackers publicized earlier this year, but then lateracknowledged that its network had been compromised in 2006.

Heartland dealt with a direct negative impact on its financials and its brand, but worked hard to maintain good relations with its customers, said John South, chief security officer, who joined Heartland about nine months after the breach was disclosed. We had overwhelming support from our merchants, he said. So the loss of a customer base for us was relatively small…Not many other companies could have come back from something like this.

And then there isHBGary Federal, another victim of hackers. After learning that CEO Aaron Barr was working to identify members of online activist group Anonymous, hackers broke into the firms computer network, stole sensitive and personal information and potentially incriminating business data and then posted it to the Web. A representative for HBGary Federal could not be reached for comment.

Communication is key

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The firm has taken an active role in the Payment Processors Information Sharing Council that was established after the breach and has shared information about the attack with others in the industry and law enforcement so that future breach targets will re better, according to South. From the start, the CEOs position was weve been breached, we need to be honest about what happened and why it happened and do what we can to prevent this from happening to other people.

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Information sharing to customers and even competitors is key to helping the industry improve its security track record, experts say. The attackers work together and the victims are isolated and I think thats still basically the case, Peterson said. Its unfortunate because you see the same lessons being learned again and again.

SolarCity crunches data for home efficiency loansBy offering financing and software-based energy assessments, SolarCity seeks to expand from solar to energy efficiency upgrades.

Heartland has not only survived since the breach, it has thrived. Its stock price dropped from about $17 a share to under $5 after the breach, but has climbed to just under $30. Revenue has increased during that time by about 30 percent and profit margins are at pre-breach levels, although the company paid an estimated $68 million in costs to settle consumer and credit card claims.

When personal data of more than70 million Sony PlayStation and Qriocity users was compromisedlast year users filed lawsuits and experts said it was a public relations disaster for the multinational company. Part of the problem was that Sony didnt tell customers about the breach for over a week, despite the ct that credit card information was possibly stolen. Also, Sony was vague about the details and the risk to customers, and took more than three weeks to get the service back up as it dealt with additional breaches, including oneaffecting 24 million accounts at Sony Online Entertainment.

Geek Gestalt

Another report released last week came to similar conclusions. Executives worry about lawsuits, brand damage, stock drops and customer loss after a data breach but those fears are usually unfounded, according to thelatest Verizon data breach report. While a few 2011 breach victims estimated their losses to be in the hundreds of millions of dollars, most did not get near to that amount. In ct, the large majority of them emerged relatively unscathed from their troubles. While they were inconvenienced and probably had a sleepless night or two, they returned to normal business operations before too long, the report said. Breaches dont appear to typically have a major long-term impact on stock value.

Cutting Edge

Brian Martin, president of the Open Security Foundation, which runs the DataLossDB site, agreed, saying invariably the consumers will stick with the company. Part of this due to the ct that many people dont trust that other firms will necessarily do a better job at securing their data. And a larger part of it is because it is a hassle to switch to a new company.